CPC
REBRAND

Brand Identity & Merchandise Design

I began my time at CPC as their Marketing & Business Development Coordinator. This position organically evolved into me becoming their Graphic Designer. This is where I really got my start in Graphic design! In this new role, I worked directly with the Principal to create an updated Brand Identity Package.

Our goal was to curate a clean, minimalistic style for this Architectural firm, establishing new company fonts and design standards. The full branding package included: Company Letterhead, Business Cards, Firm Portfolio, Technical Construction Documents, and original design of their 20th Anniversary. Using the 20th Anniversary logo I created apparel that was given as gifts to staff to celebrate 20 years of business.

In addition to the branding package, I also collaborated directly with a website team to create an updated company website: www.cpc98.com.